Label STEP

Label STEP is best suited for carpet importers, wholesalers, and retailers who source handmade rugs from countries like Nepal, India, Pakistan, or Afghanistan and want to demonstrate a credible, independently verified commitment to fair trade. It is particularly valuable for businesses operating in European and North American markets where ethical sourcing is increasingly demanded by consumers and procurement teams. Companies seeking to differentiate their brand through social responsibility and supply chain transparency will find this label most relevant.