EWG VERIFIED logo

    EWG VERIFIED

    Environmental Working Group (EWG)

    Safe, vetted products meet strict health and transparency standards.

    Over 2,000+ products have earned this certification worldwide.

    For Products
    Health
    Environmental
    Food
    Industry

    Key Strengths

    • Grounded in rigorous, up-to-date scientific data on ingredient and product safety
    • Covers multiple product categories: personal care, cleaners, diapers, mattresses, pet grooming
    • Backed by EWG's widely trusted Skin Deep database with broad consumer recognition
    • Requires full ingredient disclosure, promoting supply chain transparency
    • Over 2,000 certified products, demonstrating strong market adoption
    • Helps brands access health-conscious consumers actively seeking safer products

    Ideal For

    EWG VERIFIED is best suited for personal care, cleaning, diaper, mattress, and pet grooming product manufacturers who want to differentiate their products with a credible, science-backed safety mark. It is particularly valuable for brands targeting health-conscious consumers and retailers who prioritize ingredient transparency and chemical safety.

    Target Audiences

    Businesses

    Industries

    Manufacturing
    Retail
    Healthcare

    Alignment & Recognition

    Product Categories

    Performance
    Values/Processes
    Alignment with External Standard

    Frequently Asked Questions

    Quick Facts

    Type

    Certification

    Regions
    Global
    North America
    Languages

    English

    Established

    2015

    Certified Products

    2K+

    Digital Badge

    Available

    How to Use This Label

    Public Seal/Badge
    Online Registry
    Marketing Toolkit

    Sources & Citations

    Content on this page is AI-enriched from primary sources.

    Environmental Working Group (EWG)

    Last verified Mar 9, 2026