Leaping Bunny Cruelty-Free logo

    Leaping Bunny Cruelty-Free

    Cruelty Free International

    Certifies products as cruelty-free and not tested on animals.

    Over 2,000+ products have earned this certification worldwide.

    For Products
    Animal Welfare
    Environmental
    Health
    Social

    Key Strengths

    • Internationally recognized gold-standard cruelty-free certification since 1996
    • Covers entire supply chain — not just finished product testing
    • Annual recommitment and third-party audit eligibility ensure ongoing accountability
    • Consumer-facing mobile app and online database drive brand discovery
    • Managed by a coalition of animal protection organizations, not a single company
    • Over 2,000 certified brands across cosmetics, personal care, and household products

    Ideal For

    Leaping Bunny is ideal for cosmetics, personal care, and household product brands that want to credibly communicate a no-animal-testing commitment to consumers. It is especially well-suited for companies targeting ethically-minded shoppers in North America and Europe, from indie startups to established global brands seeking internationally recognized cruelty-free status.

    Target Audiences

    Businesses

    Industries

    Manufacturing
    Retail

    Alignment & Recognition

    Accrediting Body

    Coalition for Consumer Information on Cosmetics

    Product Categories

    Values/Processes
    Alignment with External Standard

    Frequently Asked Questions

    Quick Facts

    Type

    Certification

    Regions
    Global
    North America
    Europe
    Languages

    English

    Established

    1996

    Certified Products

    2K+

    Digital Badge

    Available

    How to Use This Label

    Public Seal/Badge
    Online Registry
    Marketing Toolkit

    Sources & Citations

    Content on this page is AI-enriched from primary sources.

    Cruelty Free International

    Last verified Mar 10, 2026